Torben Soelvsteen

A self-confessed bookworm, Torben is a library of knowledge with a strong ability to apply theory and experience to real-life business. He has a keen eye for opportunity and believes that sales are a direct result of customer service.

Offering over three decades of industry experience, his Scandinavian approach to business is agile, progressive, and customer-focused. Torben knows all sides of business, from working behind the counter to managing and growing 102 stores.

In 2012, Torben founded and created Denmark’s first nationally recognised retail leadership education. The initiative was developed through partnerships and funding from major retailers including McDonalds, The Body Shop, and Peugeot, as well as universities, government organisations, and the European Union. The 2.5-year course teaches management, sales skills, and customer service best practices, and is available through the Copenhagen School of Design and Technology.

With networks and experience working in Australian, European, and Asian markets, Torben can communicate in 6 languages including English (native), Danish (native), German, Swedish, Norwegian, and French.


  • Master in Organisational Psychology – Roskilde University (Denmark)
  • Bachelor of Education – Haslev Seminarium (Denmark)
  • Diploma in Leadership and Management – Copenhagen University College (Denmark)
  • Diploma in Systemic Appreciative Learning – Copenhagen University College (Denmark)
  • Certificate IV in Competitive Systems and Practices, PL LEAN Training


  • Change Management Registered Practitioner, APMG International, reg no. 2000012458
  • Master Competence Analysis, Master
  • Master Personal Analysis, Master
  • Extended DISC (Advanced Personal Analysis, 360 Degrees, Recruitment Analysis, Team Analysis), Extended DISC

Tara James

Tara offers jargon-free expertise and honest advice. Her strategies will give you the confidence to communicate effectively with your clients, grow brand awareness and sales without sacrificing the time you need to run your business.

To complement her education in business, marketing, tourism management and law, her working experience covers public, private, and not-for-profit sectors. She has excellent stakeholder and project management skills, to get you to where you need to be.

Born in the pre-digital era, she remembers what it’s like to call up a friend on the phone and have to speak with Mr or Mrs so-and-so first. Her career in marketing, however, boomed as social media, websites and digital hit centre stage and became must-have parts of a successful business strategy.

What gives Tara an added edge is she has held roles in business development, leadership and sales – reaching targets, and working directly with customers.

Earlier in her career she worked in meetings, conferences, incentives and events (MICE) so it’s fair to say, she’s very organised and can juggle many things, with a smile on her face.


  • Bachelor of Business Marketing (CSU)
  • Graduate Diploma Law (SCU)
  • AR/VR Strategy (RMIT)

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